What you need most at the beginning of the unknown is knowledge. 

Then you can design an optimal action plan, which will determine the needs and possibilities. Such a strategy may be a small document, describing possible and reasonable directions of activity. 

If it is not enough, it can be a deep analysis of business and technology, and the possibilities behind it. However, the most important thing is to start with knowledge.

When you know your needs, we can do a lot. 

It could be a configurator that automates interior design and displays a 360 screen effect that will also be playable on VR goggles.

It could be a VR research platform that allows you to globally conduct user behavior or product research. 

or a virtual world in one of the SocialVR applications and promote products and generate large amounts of video content for use on SM channels. 

 Even  a VR game, available on all VR platforms. 

… and they could be in the cloud, ready to scale.  

Varjo XR3

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